CURRENT SHOWCASE CASE STUDY · SOCIAL MEDIA & ADVERTISING
Agoge Project Social Media Management & Advertising
Antics PR Agency built a social-first campaign system for Agoge Project, using event-led storytelling to increase attention around upcoming professional boxing fights and extend the organization’s visibility to mission-aligned supporters.
THE APPROACH
The campaign translated the energy of the ring into a consistent social presence, connecting fight announcements, athlete-focused moments, and community-facing content into one clear narrative. By pairing promotional cadence with purpose-driven storytelling, Antics PRAgency helped Agoge Project reach people looking for high-impact boxing events as well as prospective philanthropists interested in the organization’s wider work.
Fight attendance
Event-led social & advertising content designed to keep upcoming professional fights visible, timely, and easy to share showed 20% increase in ticket sales via KPI.
Audience building
A rhythm of campaign moments through story arch creation by AnticsPRAgency brought together boxing fans, local audiences, and first-time supporters.
Community visibility
Purpose-driven messaging to each public targeting key audience and demographic led to philanthropists' understanding of Agoge Project’s purpose beyond fight night.
RECENT COLLABORATIONS
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